Profitability is a fonction of competitivity and organisation performence.
Finance traditionnally focus on the organisation performence but it is only half of the equation.
How do you measure and manage competitivity practically in your company?
Profitability is a fonction of competitivity and organisation performence.
Finance traditionnally focus on the organisation performence but it is only half of the equation.
How do you measure and manage competitivity practically in your company?
I agree - I introduce my students to the theory of market positioning and pricing in my revenue management class - but how do businesses actually do this in practice?