About the Profitability Analytics Center of 

The Profitability Analytics Center of Excellence (PACE), is a nonprofit collaboration of practitioner and academics working together to help management accountants and the broader business community recognize the need for improved information for internal decision support. To that end we develop profitability analytics resources.

Profitability analytics employs causality to quantify and monetize a company’s market and operational strategies. It builds causal models of revenues and costs to provide the organization’s decision makers with the accurate and relevant information they need to make economically sound business decisions to increase long-term profitability.

At the Profitability Analytics Center of Excellence, we are inspired each day by the work we do, and feel a sense of accomplishment with each success story that comes from organizations that adopt better managerial costing practices.


PACE Advisory Board

Profitability Analytics Center of Excellence is led by an Advisory Board that comprises leaders in the field from practice and academia.  Board members are committed to the development and propagation of improved costing information for use by internal decision makers (i.e., managerial costing) in organizations.

Gary Cokins

Principal, Analytics-Based Performance Management LLC

Doug Hicks

President, D.T. Hicks & Co.

Monte Swain

Deloitte Professor, Brigham Young University

Larry White

Executive Director, Resource Consumption Accounting Institute


Profitability Analytics Center of Excellence

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